Tag Archives: television commercials

Working hard on set to deliver a message

14 Apr 2008 • Categories: Marcel's Musings • by Marcel

How do you deliver a compelling & engaging message in 60 seconds? We should be learning from great television commercials. You’re probably so used to avoiding television adverts (that’s the time you get up to make a cup of coffee, or skip them on your PVR) that advertising agencies are constantly forced to come up [...]

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