Tag Archives: new ideas

How to innovate from Logical Stupidity

08 Sep 2008 • Categories: Favourites, Friends, Resources • by Marcel

I met Peter Greenwall for breakfast the first time, which was less than a week ago, after we connected on Facebook. It was an EOX! We chatted about ARTS & things that made ANSWER. EOX = Eye Opening eXperience ARTS = Any Rubbish That Sells ANSWER = Absolutely No Sense Whatso Ev R. Peter subscribes [...]

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No user servicable parts inside

20 Feb 2008 • Categories: Favourites • by RSS contributor

That’s what it says on countless electronic and mechanical devices. “Don’t touch this,” it says, “you’re way too dumb to open it… you’ll get hurt”

The problem, of course, is that pretty soon you start looking at the entire world that way. Whether it’s web design or Google analytics or backing up your hard drive or just talking to the guys in the plant about your new ideas, it’s really easy to see the world as a black box.

Here’s a simple secret of success: ignore the sticker.

Figure out how to use the tools that the most successful people in your field understand innately.

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